Goodness and purity ought never to attract attention to themselves, they ought simply to be magnets to draw to Jesus Christ.

From John 3:28:30:  [John the Baptist is speaking] “You yourselves are my witnesses that I said, ‘I am not the Messiah, but I have been sent ahead of Him.’  He who has the bride is the bridegroom.  The friend of the bridegroom, who stands and hears Him, rejoices greatly at the bridegroom’s voice.  For this reason my joy has been fulfilled.  He must increase, but I must decrease.”